About Us
Bioethanol-Fireplace.co.uk was established in 2010 in Aalborg, Denmark, and we offer a wide range of eco-friendly fireplaces including bioethanol, electric, and Opti Myst fireplaces.
Since its start in 2010, the company has expanded to operate in 15 countries with two showrooms in Denmark and one showroom in Greenwich, London. Our diverse and multinational team provides expert advice and quality service, ensuring customers find the perfect fireplace to suit their needs.
Lean more of our story and meet our employees below.
How We Started
Founded in 2010 by Casper W. Lanng and Christoffer L. Mortensen in Aalborg, Denmark, Bioethanol-fireplace.co.uk began as a small webshop. Today, we operate in 15 countries, offering a diverse range of fireplaces.
Our journey started with the opening of our first showroom in Aalborg, Denmark, followed by an expansion to Copenhagen, Denmark, in 2020 and the launch of our UK showroom i Greenwich, London, in 2022.
Our Greenwich showroom features a wide selection of fireplaces, including media wall fireplaces, traditional bioethanol stoves, electric fireplaces, and Opti-Myst fires. It’s the perfect place to explore our collection and find the right fireplace for your home.
Over the years, our team has grown to include talented individuals from various nationalities, allowing us to provide expert advice and exceptional service to customers across all our markets.
Our Passion
Our focus has always been our customers, and we are passionate about finding the right fireplace for our customers that fits their needs!
Our skilled staff are always happy to help you and provide you with great advice and recommendations in our live-chat, by e-mail, phone or in our showrooms.
We are a modern company, and we are happy to provide our customers with extra materials such as pictures or videos of desired fireplaces if you do not have the option to visit our showrooms.
Showroom
Our showroom is based in Greenwich Business Park in London where you can see both built-in media wall bioethanol fireplaces, freestanding, ceiling hanging fires and much much more.
We have a wide range of high-end brands and products for exactly your new build project, and our staff will be happy to help and guide you to make sure you get the fireplace of your dreams!
You're more than welcome to come visit us and there's no need to book an appointment. If you're not able to visit us at the showroom, you can also do a virtual tour of the showroom or book an online video meeting.
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Contacts
Customer Service Manager
+45 81 77 30 40
jlp@bioethanol-fireplace.co.uk
Showroom Manager, Greenwich
+44 078 7933 1492
sb@bioethanol-fireplace.co.uk
Co-owner
+44 077 1762 2375
ca@bioethanol-fireplace.co.uk
Co-owner
+44 077 9621 5197
ch@bioethanol-fireplace.co.uk
Employees
Award-winning company recognised for growth and success
Børsen’s Gazelle Award
Bioethanol-Fireplace Ltd. has been honoured with Børsen’s Gazelle Award every year from 2018 to 2024.
This prestigious Danish business award is presented to companies that demonstrate significant growth, doubling their revenue or gross profit over a four-year period while maintaining strong financial health. The Gazelle Award is a testament to our commitment to innovation, quality, and customer satisfaction.
BDO’s Success Business Award
Bioethanol-Fireplace Ltd. has been awarded BDO’s Success Business Award from 2022 to 2024.
This Danish business award celebrates companies that deliver consistent results, maintain strong financial performance, and stand out as valuable contributors to the business community. The recognition reflects our long-term growth, solid leadership, and dedication to creating value for both our customers and society.
